Promega and MyBio Sign Exclusive Distribution Agreement for Republic of Ireland and Northern Ireland

New partnership gives researchers and scientists in the University, Government and Commercial Laboratory Sector improved access to Promega’s world class product range

Madison, WI, USA. (12 June, 2013) Promega Corporation announced today that it has selected MyBio, Ireland’s leading specialist bioscience reagents supplier, to be its new, exclusive distributor in the Republic of Ireland and Northern Ireland.

From the 9th July 2013 MyBio will provide scientists in Ireland with the complete range of Promega products, combined with on-demand access to expert technical support and resources via MyBio’s on the ground application specialists. Customers purchasing Promega products through MyBio will also be able to take advantage of Promega’s own technical scientific support services.

Promega chose MyBio to be its new, dedicated partner in Ireland based on MyBio’s reputation for excellence and proven application expertise, as well as the team’s ability to give one-on-one support to customers. By aligning with MyBio, Promega can build and extend relationships with the exciting life science sector in Ireland, whilst continuing to provide real value to customers across the entire world class product range.

“We are delighted to announce the partnership with MyBio, a company that shares Promega’s vision for product and service excellence,” commented Derek McCall, Managing Director, Promega UK. “Establishing a dedicated partner in Ireland will ensure customers in the region have easier, faster access to our market leading products with online, on call, on-site support.”

“Promega is recognised globally as a dynamic and engaging brand,” said Linda Nolan PhD, Managing Director, MyBio. “MyBio is a customer-focused, niche, application driven company with a personalised approach to individual research project needs, where scientists can source the latest technologies in scientific reagents with full and competent technical support. Promega’s product range is an excellent fit with both our vision and capabilities.”

Contacts:
Hilary Latham
Head of Marketing Services
Promega UK
+44 (0) 2380 717 319
Email:hilary.latham@promega.com
http://www.promega.com

Linda Nolan
Managing Director
MyBio Ltd
+353 (0) 56 7700 868
Email:l.nolan@mybio.ie
http://www.mybio.ie

Katie Odgaard
Zyme Communications Ltd
Tel: +44 (0) 7787 502 947
Skype: kodgaard
Email:katie.odgaard@zymecommunications.com
http://www.zymecommunications.com

About Promega
Promega Corporation is a leader in providing innovative solutions and technical support to the life sciences industry. The company’s 2,500 products enable scientists worldwide to advance their knowledge in genomics, proteomics, cellular analysis, molecular diagnostics and human identification. Founded in 1978, the company is headquartered in Madison, WI, USA with branches in 15 countries and over 50 global distributors. For more information about Promega, visit www.promega.com.

About MyBio
MyBio is a leader in delivering innovative, scientifically proven and cited chemistries to scientists in Ireland. MyBio partners with the world’s most innovative life science companies and provides expert at-the-bench assistance and one-on-one support. At the forefront of cellular and molecular biology, nucleic acid chemistry, epigenetics, chromatin biology and transcriptional regulation, MyBio is dedicated to enabling its customers to improve research performance.